In the summer of 2014 EOHHS convened an interagency Task Force on Infant Safe Sleep to educate the public, parents and caregivers about infant safe sleep practices. The task force forged collaborations across state agencies and with medical associations and hospitals to reduce the risks associated with unsafe infant safe sleeping practices. Governor Patrick proclaimed October 2014 to be Infant Sleep Awareness Month. Throughout the month of October, the interagency Task Force on Infant Safe Sleep will conduct a campaign to educate the public about the importance of infant safe sleep practices through its Mass.gov/SafeSleep website, awareness advertising, and providing a board book promoting safe sleep for every baby born in October. These board books will also be distributed through the Reach Out and Read program. Information for physicians will be shared through the Massachusetts Chapter of the American Academy of Pediatrics and Massachusetts Hospital Association. The OCA joins our partners in sending the safe sleep message to all those who care for infants. By raising awareness about safe sleep and the prevention of sudden unexpected infant death, we can move toward the goal of making every sleep time safe for every baby in Massachusetts.