Farm stands across the state are one of the most common way for consumers to find locally grown foods. Many farmers have transitioned from wholesaling to retailing via farm stands, PYO, and farmers' markets. These options, which eliminate the middle level cost of distribution, gives the farmer the opportunity for higher profits.
Location is one of the most important factors for a successful farm stand. The general public favors easy access and ease of shopping.
- Agricultural Directional Signage Program
Attract customers to your farm stand and farmers' market with an agricultural directional sign along Massachusetts State roadways.
- Point-of-Purchase Materials
- Massachusetts Association of Roadside Stands (MARS)
Discover marketing strategies for your farm stand through the Massachusetts Association of Roadside Stands and Pick-Your-Own.