Maps can only affect change on the ground if they're used, and that means getting them into the right people's hands and making sure that they know how to interpret them. Consider creating either printed or web-based maps that everybody can access. If your community has a GIS specialist, he or she can explain the different options available. For communities without a GIS expert, consider posting the maps at town/city hall, having available copies at the public library, and ensuring that each relevant board and department has copies for public viewing during business hours.