This page offers guidance, education and training materials, and other resources available to retailers at no or low cost.
Federal (FDA) education and training resources
- Guidance for Industry: Tobacco Retailer Training Programs – FDA guidance for retailers on compliance with federal law and recommended components for training programs.
- Tobacco Compliance Webinars – the FDA hosts webinars and makes those videos available on their website to educate tobacco retailers and small businesses on compliance.
- Tips for Retailers: Preventing Sales to Minors – A PowerPoint presentation developed by the FDA’s Office of Compliance & Enforcement with information about retailer training programs, available FDA training materials, age verification techniques, conducting internal compliance checks, hiring and management practices, and other training materials.
- Protect Our Future: Prevent Tobacco Sales to Minors – FDA training video for retailers about federal age and ID requirements around tobacco sales.
- This is Our Watch – the FDA’s education program for tobacco retailers about the importance of compliance with tobacco laws. This is Our Watch provides a free toolkit to retailers, including materials to display and post in stores. These materials include:
- Register stickers;
- Regulation flyers;
- Age verification calendar;
- Register signage; and,
- Instruction booklet.
- “FDA Age Calculator” Smartphone App – available for free download through the Apple App Store and as an Android App on Google Play.
Massachusetts education and training resources
- Are You Under 27? Information about Acceptable Forms of ID – an information sheet about state laws around age verification and identification, including valid forms of ID, is available to order (free) or download, through the Massachusetts Health Promotion Clearinghouse.
- Required Signs for Tobacco Sales – store and point-of-sale signage, including signage required under state and local law, is available to order (free) or download through the Massachusetts Health Promotion Clearinghouse.
- Retailer Training – contact your city/town’s Board of Health to request an in-person training and/or educational materials about compliance with state and local law.
Other education and training resources
These programs are offered by third party entities and may charge a fee. Inclusion here does not constitute a recommendation or endorsement by the Attorney General’s Office or any other government agency.
- We Card – We Card, a national non-profit organization, provides resources for tobacco, alcohol, e-cigarette and vape retailers including online trainings (employee, refresher & manager), materials such as signage and point-of-sale tools, resources about laws and regulations, e-cigarette-specific signage, and mystery shopper programs.