Serving the Health Insurance Needs of Everyone (SHINE) Program 

Providing free health insurance information and assistance for Medicare eligible adults and their caregivers. 

Table of Contents

About the SHINE Program

The SHINE Program provides free health insurance information, counseling, and assistance to people who are eligible for Medicare and their caregivers. Certified, trained SHINE counselors, who are often volunteers, work with participants to help explore Medicare plan options and uncover ways to save money on both health insurance and prescription drug costs.   

How can a SHINE Counselor help me? 

A SHINE counselor will help you:  

  • Understand your Medicare and other health insurance and drug coverage options 
  • Find the right coverage for you  
  • Find ways you can save money on your prescription drugs and health insurance  
  • Help you apply for programs that will lower your costs  
  • Provide information to help you make the best coverage selection  

Find a SHINE counselor

SHINE Counselors are available to meet in person at the following locations:   

  • Senior centers   
  • Regional Aging Services Access Point  

SHINE counselors are also available to meet by telephone. You can find a SHINE counselor near you by calling MassOptions at 1-800-243-4636, or by exploring the SHINE staff directory.


To be connected to a local SHINE counselor and schedule an appointment call MassOptions at 1-800-243-4636 or email

MassRelay 711 or (800) 439-0183 (voice)   

TTY/ASCll (800) 439-2370 

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