Experience Design, Research, and Content Strategy resource library

Experience reviews give you insight into constituents' perspectives and experiences. State organizations can use this process to evaluate the things they build.

Constituent-centered design is a way of working that focuses on improving experiences for the people we serve.

For your constituents, your content is inseparable from their experience with your organization. Managing your content helps you manage those experiences.

Plain language makes it easier for constituents to find and use information. State organizations that communicate using plain language build trust and credibility with their audience.

State organizations benefit from learning about the experiences of their constituents. This helps improve service delivery, build trust, and guide investments.

State organizations can use this template to develop their own style guides that build on the Mass.gov style guide.

Videos are a great way to engage with your audience, but as they require sight, hearing, and ability to process time-based media, there are a number of considerations when editing and delivering your video content accessibly. Whether you edit with Camtasia, Premier, AfterEffects, and deliver via Vimeo or YouTube, find out ways to make your video content more accessible.

Content writers for state organizations can learn the basics of creating accessible digital content through this video training series.

A sampling of resources to improve your writing across Mass.gov.