Email Copy
Did you know your child has already earned $50 to save for their future education?
BabySteps is a program offered by State Treasurer Deborah B. Goldberg that provides $50 to Massachusetts families to kickstart their children’s savings for college and career training costs.
Claim your child’s $50 by opening a U.Fund 529 College Savings Account, managed by Fidelity Investments, within one year of their birth or adoption.
Signing up is free! Click here to learn more.
Please email BabySteps@tre.state.ma.us with any questions about the program.
Social Media Posts
Simply copy and paste the following text onto your social media page. To download the graphics, click on the hyperlink to open the image. Then, right click on the image and choose "Save image as..."
Use the scrollbar at the bottom of the table to download graphics and copy alternative text.
The alternative text can be added on each social media platform. Learn more about alt text on Facebook, Instagram, LinkedIn, and Twitter.
| Social Copy | Graphics | Alternative Text for Graphics |
|---|---|---|
Did you know your child has already earned $50 in education savings from the State Treasurer's Office? 🎓Open a MEFA U.Fund 529 account within one year of your child's birth or adoption to claim their free $50 deposit. 👉 Learn more at Mass.gov/BabySteps | 
| A mother with curly dark hair kisses her baby on the cheek while holding them in a fluffy white outfit. The text overlay reads: "Claim your baby’s $50 in education savings." The image includes the Massachusetts State Treasury seal, the BabySteps logo, and the Office of Economic Empowerment logo. The background has blue and yellow design elements. |
Kickstart your child's future with $50 in education savings from the State Treasurer's Office! Open a MEFA U.Fund 529 account within one year of your child's birth or adoption to claim their free $50 deposit. 👉 Learn more at Mass.gov/BabySteps | 
| A happy family of four, including two young children, shares a group hug and smiles in a well-lit home setting. The text overlay reads: "Kickstart your child’s savings with BabySteps." The image includes the Massachusetts State Treasury seal, the BabySteps logo, and the Office of Economic Empowerment logo. The background has blue, teal, and orange design elements. |
Informational Materials
Organizations can order free BabySteps promotional materials in bulk directly to their location. Visit our page on the Massachusetts Health Promotion's Clearinghouse to order items.
You can preview and print our materials below: