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Apply to be a WIC Store Partner

WIC authorized vendors play a critical role in supporting the health and nutrition of families across the Commonwealth. By offering WIC approved foods, retailers help ensure that pregnant and breastfeeding women, infants and children under five have access to the essential nutrition needed for healthy growth and development.

The Massachusetts WIC Nutrition Program relies on its vendor partners to make this possible. Whether you operate a large supermarket or a neighborhood store, your participation strengthens communities and promotes nutrition and health equity statewide.

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How to Apply in 3 Steps

Before you start, review the Vendor Portal Help Guide inside the portal for step-by-step instructions. 

  1. Check Requirements: Make sure your store meets all Massachusetts WIC selection criteria.
  2. Start the Application: Open the online application through the MA WIC Vendor Portal.
  3. Submit Documents: Upload all required paperwork directly through the portal to complete your request. 

Note: For full details on program rules, please read the Massachusetts WIC Vendor Application Packet available inside the portal.

Important Application Rules

  • Online Only: You must submit your application through the MA WIC Vendor Portal. Paper forms are not accepted.
  • Email Required: You need a valid email address to receive your unique Application ID link. This link lets you access and edit your store's application. 

Need Help?

The MA WIC Retailer Support Team is here to assist you:

Key Actions

WIC UPC information and request form  WIC Program Shelf Label Policy  WIC approved food guide 

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