MassMen social media toolkit

Raise awareness about MassMen through social media, email, or other digital platforms.

Sample posts

The sample posts and images below can be used to raise awareness on social media sites like X, Instagram, and Facebook, or other digital communications about men’s mental health and related resources.  

Tip: always include the web link mass.gov/MassMen in posts. 

For the audience of men:

• Your mental health matters. And it’s not too late to take care of it. Learn what steps you can take at mass.gov/MassMen.
• Strength includes asking for help. Learn about mental health and connect to resources at mass.gov/MassMen.
• We’re tough...in more ways than one. Be sure to take care of your mental health, too. Mass.gov/MassMen has tools and resources to get started.
• Ready to work on your mental health? Not sure where to start? MassMen is here to help. Visit mass.gov/MassMen to learn more.
• Men’s mental health matters. If you want to connect to resources for mental health, get started today at mass.gov/MassMen. 

For an audience of employers or mental health champions in the workplace:

• Looking for ways to support your employees and their mental health? Find resources at mass.gov/MassMen.
• Men’s mental health matters. Support mental health in your organization with resources from MassMen. Visit mass.gov/MassMen to learn more.
• Be a champion for mental health in your workplace. Visit mass.gov/MassMen to learn more about resources for employers.

MassMen graphics for social media

Vertical

Download and share vertical graphics with your network. The dimensions are 1080 x 1920 pixels.

Firefighters Firefighters +

Alt text: 

This image features a firefighter. We are tough in more ways than one. Your mental health matters. MassMen can help.

Download Firefighter image (vertical)

Construction workers Construction workers +

Alt text: 

This image features a construction worker. We are tough in more ways than one. Your mental health matters. MassMen can help.

Download Construction Worker image (vertical)

Police officers Police officers +

Alt text: 

This image features a police officer. We know strength includes asking for help. Your mental health matters. MassMen can help.

Download Police Officer image (vertical) 

Horizontal

Download and share horizontal graphics with your network. The dimensions are 1200 x 628 pixels.

Firefighters Firefighters +

Alt text:

This image features a firefighter. We are tough in more ways than one. Your mental health matters. MassMen can help.

Download Firefighter image (horizontal)

Manufacturers Manufacturers +

Alt text:

This image features a manufacturer. We know strength includes asking for help. Your mental health matters. MassMen can help.

Download manufacturer image (horizontal)

EMTs EMTs +

Alt text:

This image features an emergency medical technician (EMT). We know strength includes asking for help. Your mental health matters. MassMen can help.

Download EMT image (horizontal) 

MassMen flyers/posters

Sample flyer.

Download and share flyers with your network. The dimensions are 8.5 x 11 in.

• Firefighters flyer (PDF)  |  Text-only (RTF)
• Manufacturers flyer (PDF)  |  Text-only (RTF)
• Construction workers (PDF)  |  Text-only (RTF)
• Emergency medical technicians (PDF)  |  Text-only (RTF)

Quick download - All flyers (.zip)

MassMen Everyday Stories

To share MassMen videos, visit the MassMen playlist in English and playlist in Spanish on YouTube.

Skip this video.

You skipped the video, Geraldo’s Story.