COVID-19 Vaccine Promotion Toolkit

Use the free resources below from our Vaccine Equity Initiative to promote COVID-19 vaccines and vaccination clinics.

Table of Contents

Tools to promote COVID-19 clinics

COVID-19 is changing, and so is the way we protect against it. The CDC shared updated COVID vaccination guidance for fall 2023 and winter 2024 in mid-September. This space will soon have factsheets, social media graphics, and more with the updated guidance. 

 

 

A COVID-19 vaccine promotional flyer template for use

Clinic Promotion Flyer   

Clinic Promotion Flyer   

These customizable flyers can be used to promote an upcoming clinic or clinics. There is space to add in clinic date(s), time(s), incentive(s), vaccine doses or brands being offered, and more.   

You can also request help with customizing or printing the flyer by using this Google form

Download: Customizable clinic flyer (ppt)

 

Post on social media  

  • Use this sample text to promote your organization’s clinic on Twitter, Instagram, and Facebook: 
    • Protect your whole family with updated COVID-19 vaccines! Free COVID vaccines will be available at [location] on [date] from [time]. More info here [include URL] 

Information to share about COVID-19 vaccines

COVID-19 is changing, and so is the way we protect against it. The CDC shared updated COVID vaccination guidance for fall 2023 and winter 2024 in mid-September. This space will soon have factsheets, social media graphics, and more with the updated guidance. 

 

 

Post on social media 

There are a number of ways to promote COVID-19 vaccines on social media: 

  • Use this sample text on Twitter, Instagram, and Facebook: 

    • Updated COVID-19 vaccines are available in MA for everyone ages 6 months and up! Vaccines are free, safe, and effective. Find one near you: mass/gov/MobileVax

    • Protect your whole family with updated COVID-19 vaccines! Find a free clinic near you: mass.gov/MobileVax

Additional resources (by topic)

 

Updated COVID-19 Vaccine Guidance (as of September 14, 2023)

An updated vaccine dose was approved on September 12, 2023. This document gives an overview of what has changed—and what has stayed the same related to COVID-19 vaccination, treatment, and other guidance. More translations will be available soon. 

 

 

iHealth At-Home COVID 19 Test Kit Stickers

The expiration dates of many at-home COVID test kits have been extended. PDFs of stickers that can be placed on iHealth test kits are available below. These can be printed on labels from an office supply store (Size: Avery Label # 22807).

Please note: These stickers are only for iHealth COVID-19 at-home test kits. 

 

Additional resources are available to help support the promotion of COVID-19 vaccination (primary series and boosters). Resources may include flyers, social media graphics, frequently asked questions, talking points for providers, and more.  

 

Don’t see what you need? Email us and let us know! 

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